Trade Counter Sales Executive (Electrical Wholesale)

Role Purpose:
The Trade Counter Sales Executive will be responsible for delivering excellent customer service at the trade counter and over the phone, handling sales enquiries, processing orders, and supporting warehouse operations where required. The role requires strong product knowledge, a proactive sales approach, and the ability to build relationships with trade customers while maximising sales opportunities.

Key Responsibilities:

• Serve customers at the trade counter and respond to telephone enquiries in a professional and efficient manner
• Provide product advice, quotations, and solutions to meet customer needs
• Process customer orders accurately and ensure timely fulfilment
• Identify upselling and cross-selling opportunities to maximise sales and margin
• Promote alternative and own-brand products where appropriate
• Maintain strong product knowledge and awareness of pricing, costs, and branch targets
• Support warehouse operations including goods in, goods out, picking, and packing when required
• Assist with customer and site deliveries as needed
• Maintain high standards of customer service at all times
• Any other duties required to support branch operations

Essential Experience:

• Previous experience in electrical wholesale or strong knowledge of electrical products (advantageous)
• Experience in a trade counter, retail, or customer-facing sales role
• Experience working in a fast-paced environment

Skills & Attributes:

• Strong communication and interpersonal skills with a customer-first attitude
• Sales-driven mindset with the ability to upsell and spot opportunities
• Strong organisational skills and ability to multitask under pressure
• High attention to detail and accuracy when processing orders
• IT literate, comfortable with order processing and stock systems
• Team player with a positive, proactive attitude
• Full, clean Irish driving licence (required)
• Forklift licence / MHE experience (desirable)